Dear Mr. Ratan Tata,
I love the Nano.
I have never driven it, because I do not know how to drive.
But I still love the car. I love it for what it represents. For the idea, the dream and the purpose it serves.
In a world where brands have driven up costs and prices in their search for excellence; you have acted to remind the manufacturing world of its duties and responsibilities.
You have shown that corporations have a social responsibility to cater to the masses. The common man does not have a lot of money; and you most likely cannot create great profits by making products for him. But you can, and you did, make it easier for him to fulfill his dream of owning a car. An old clerk, a pensioner, a family man with meager resources... they will all be happy now that their dream of owning a car is within their reach! An old man with weak joints, a lady with back problems will find it easier to travel.
To me the Nano is a representation of what the industrialists should be striving for! To manufacture products and provide services that are accessible and can benefit the society at large.
These are values that form the legacies of great industrial houses.
Thank you for reminding us of them.
Thank you for introducing the Nano.
I love the Nano.
I have never driven it, because I do not know how to drive.
But I still love the car. I love it for what it represents. For the idea, the dream and the purpose it serves.
In a world where brands have driven up costs and prices in their search for excellence; you have acted to remind the manufacturing world of its duties and responsibilities.
You have shown that corporations have a social responsibility to cater to the masses. The common man does not have a lot of money; and you most likely cannot create great profits by making products for him. But you can, and you did, make it easier for him to fulfill his dream of owning a car. An old clerk, a pensioner, a family man with meager resources... they will all be happy now that their dream of owning a car is within their reach! An old man with weak joints, a lady with back problems will find it easier to travel.
To me the Nano is a representation of what the industrialists should be striving for! To manufacture products and provide services that are accessible and can benefit the society at large.
These are values that form the legacies of great industrial houses.
Thank you for reminding us of them.
Thank you for introducing the Nano.
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